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Royal Building Products
Garage Door Trim

Direct

The Assignment

Few things are more interesting than a list of garage door trim parts and their associated specs. Except perhaps a brochure that differentiates Royal garage trim by pointing out its practical and aesthetic benefits in a voice that compels pros and homeowners to care.

The Copy

COVER

HEAD:
For product line, service and delivery, it’s open and shut.

INTRO PAGE

INTRO COPY:
You need garage door components that look, fit and perform as well as your garage doors. Getting them when you need them in the profiles, colors and lengths that are exactly right would be nice. As would eliminating any service-related callbacks. We get that, and we deliver on it.

PAGE ONE

HEAD:
Garage Door Stops

SUB:
Keeps the elements on their side of the door.

COPY:
The Royal Garage Door System—including never rot brick mould, jamb and garage door stop—protects what’s in the homeowner’s garage from the weather and just about every other uninvited element. It’s engineered to seal out dirt, bugs, wind, snow and water and match up beautifully with most garage styles and colors. Plus its low maintenance characteristics mean one-time installation.

PAGE TWO

SUB:
Even our garage door system colors have stopping power.

COPY:
Complementary design elements for garage doors should come in more colors than five, or 10 or 15. We currently offer 21, and we’re always adding more.

PAGE THREE

HEAD:
Garage Door Jamb & Brick Mould

SUB:
Our garage door stops are just the start.

COPY:
Our garage door jambs and brick moulds are made from the same weather-resistant PVC as our garage door stops, and come through with the same element-sealing insulation and maintenance-free performance.

PAGE FOUR

HEAD:
Garage Slat Wall System

SUB:
Protect walls from damage, moisture and disorganization.

COPY:
Royal Slat Wall components interlock to create versatile options and utilize standard slat wall hardware for a simple, low-cost storage solution. Our organizer systems can work equally well in work rooms, laundry rooms, sheds, closets or anywhere else there’s room for order and efficiency.